GIVING EFFECTIVE FEEDBACK
Feedback is a critical part of the design process and, if done well, ensures the success of the work, but how do you provide a designer with effective feedback in the right way?
Your Feedback
The design process should ideally be a collaboration between the designer and the client to create work together that is successful for both parties, and feedback plays a huge role in getting to that point.
It’s rare that a piece of design will be perfect the first time around and it will usually require a few iterations before everyone is happy, with things that can be tweaked and changed to improve it along the way to get it there in the end.
To make it as efficient, seamless and productive as possible, here are five tips on how to give effective design feedback as a client.
Your Feedback
The design process should ideally be a collaboration between the designer and the client to create work together that is successful for both parties, and feedback plays a huge role in getting to that point.
It’s rare that a piece of design will be perfect the first time around and it will usually require a few iterations before everyone is happy, with things that can be tweaked and changed to improve it along the way to get it there in the end.
To make it as efficient, seamless and productive as possible, here are five tips on how to give effective design feedback as a client.
“There is no failure. Only feedback.”
– Robert Allen -
- Be honest. If you don’t like something, I need to know – now, not three weeks down the road.
- Be specific. Point out what, exactly, is not working for you, and why it’s not working.
- Ask why. If you aren’t sure what I was thinking, I’d love to explain my reasoning. Everything I’ve done for the project has a purpose.
- Refer to your goals. Relate every piece of criticism back to your goals.
- Relate to your audience. Your audience should be top of mind for every decision or critique that you provide. What do they need? What will they love?
Web Development Feedback
This all-in-one user feedback platform helps NAD to understand, and act across all digital touch-points (web & mobile).
With a simple click on the feedback button on your website, a feedback form opens. This form allows you to provide suggestions, report bugs and collect visual feedback (screenshots) about individual page elements.
- Be honest. If you don’t like something, I need to know – now, not three weeks down the road.
- Be specific. Point out what, exactly, is not working for you, and why it’s not working.
- Ask why. If you aren’t sure what I was thinking, I’d love to explain my reasoning. Everything I’ve done for the project has a purpose.
- Refer to your goals. Relate every piece of criticism back to your goals.
- Relate to your audience. Your audience should be top of mind for every decision or critique that you provide. What do they need? What will they love?
“There is no failure. Only feedback.”
– Robert Allen -
Web Development Feedback
This all-in-one user feedback platform helps NAD to understand, and act across all digital touch-points (web & mobile).
With a simple click on the feedback button on your website, a feedback form opens. This form allows you to provide suggestions, report bugs and collect visual feedback (screenshots) about individual page elements.
